Is Apple in by its head with the iPhone?
Amazingly, nearly every product Apple has released by the past decade has performed extremely well and there’s no debating the fact that the iPhone is one of them.
But unlike the computer industry or the PMP business, the cell phone industry judges success by how well a device can perform by the long-term and keep a steady revenue stream flowing for both the carrier and the manufacturer.
And while the computing industry has become quite competitive by the past few years, driving prices down and forcing companies to prepare more compelling products, there’s no debating the fact that the cell phone industry is the most competitive and strangely unprofitable of them all. After all, who would have thought that Motorola — one of the proven leaders in the industry — may be getting out of the handset business for good?
Knowing that, has Apple gotten in by its head trying to play the same game it always has with its other devices without realizing that the cell phone industry is an entirely different beast altogether? Sadly, I think it has.
…
Original post by Don Reisinger
